LED Sign Blog

How to Price Outdoor Signs

Posted by Electro-Matic on Jul 26, 2016 2:00:00 PM


One of the first questions a new sign company owner asks is "How do I price my signs?" The more complex the design, the more expensive the final cost of the sign will be. Listed below are the main factors of pricing Outdoor LED Signs.

Read More

Topics: Business and Marketing, Sign Companies

5 Ways to Increase Profit Margins for Sign Companies

Posted by Electro-Matic on Jun 27, 2016 6:00:00 AM

Most sign company owners think the only way to make more money is increase sales. While increasing sales should put more money in your pocket, increasing profit margins is just as important. If you're searious about making more money, here are 5 key ways to increase profit margins for sign companies.

Read More

Topics: Business and Marketing, Sign Companies

How to Prove Digital Signage ROI

Posted by Electro-Matic on Jun 23, 2016 12:00:00 AM

Adding Value to Your Business with Digital Signage

Today’s LED signage solutions offer a sophisticated bridge of communication between your business and your customers. For sign companies, pitching the increased ROI of LED signs that accompanies up-sell opportunities, reduced materials costs and many other benefits is quickly becoming standard.

So how do you prove digital signage ROI to your prospects or your boss? We have the answer.

Read More

Topics: Business and Marketing, Sign Companies

10 Sign Company Marketing Ideas to Increase Leads and Sales

Posted by Alan Nicholson on Jun 16, 2016 6:00:00 AM

If you are like the sign dealers I visit every day, you probably want one these three things: more (or more profitable) business, more time, or more help. Unfortunately, lack of time often restricts you from finding the other two.

With business owners like you in mind, here are 10 simple and inexpensive sign company marketing ideas that will lead to better sales:

Read More

Topics: Business and Marketing, Sign Companies

How Digital Billboards Enhance Outdoor Advertising

Posted by Electro-Matic on Jun 13, 2016 6:00:00 AM

Drive down almost any highway in The U.S. and you will eventually see an electronic display sign. Whether they’re on the roadside warning of upcoming construction, road closure, or high in the air, outdoor messaging displays are everywhere. But the digital billboard advertising of today has come a long way since the very first outdoor LED displays.

Read More

Topics: Business and Marketing, Sign Companies

10 Questions Every Sign Company Should Ask When Partnering With an LED Sign Manufacturer​

Posted by Derek Klanke on May 26, 2016 6:00:00 AM


When it comes time for your sign company to partner with a sign manufacturer, you'll want to be prepared with helpful questions that will determine which sign manufacturer is best fit for your sign company’s needs. That's why our sales team has put together the top 10 questions to ask sign manufactuers as a sign company.

Read More

Topics: Business and Marketing

5 Sales Tools For Every Sign Company

Posted by Electro-Matic on May 24, 2016 6:00:00 AM


Every sign company needs specific strategies in order to improve sales, brand recognition, and customer experiences. Outlined below are five sales tools for sign companies that every sign company should consider implementing.

Read More

Topics: Business and Marketing, Sign Companies

Top 10 Selling Points of LED Signs

Posted by Alan Nicholson on May 10, 2016 6:00:00 AM

LED Signs (or Electronic Message Centers) are becoming more prevalent than ever. Years ago there were just a handful of amber orange colored signs that read only the time and temperature. Today, they are being used by just about every type of business—billboards, restaurants, schools, and churches are just a few of early adopters of the LED sign technology. It’s obvious that LED signs are here to stay, but why are they becoming so popular? Take a look at these top 10 selling points of LED signs:

Read More

Topics: Business and Marketing, Sign Companies

Spring Arbor University chooses Electro-Matic Visual for eye-grabbing Full Color LED Display

Posted by Electro-Matic on Nov 18, 2015 5:00:00 PM

Spring Arbor University recently installed a full color LED Display on their campus in Spring Arbor, Michigan. With many schools and universities upgrading to LED Signs, Spring Arbor decided a new EM display was the best route to achieve their goals. 

Read More

Topics: Business and Marketing, Electro-Matic Sign News

Advertising efforts of Henry Ford OptimEyes receives renewed focus with the help of LED Display from Electro-Matic Visual

Posted by Electro-Matic on Oct 12, 2015 4:55:00 PM

This new full color LED Display from Electro-Matic Visual in Farmington Hills, Michigan is helping Henry Ford OptimEyes in Westland increase their visibility in the area and marketplace by attracting both current and new patients to their location. Henry Ford OptimEyes is a team of highly skilled doctors and health care professionals dedicated to providing the full spectrum of quality eye care for the whole family, and their new display willhelp them become more visible to people driving by.

Read More

Topics: Business and Marketing, Electro-Matic Sign News