Electro-Matic Visual Blog

Key points to consider when specifying a manufacturer of LED based Electronic Message Centers

Posted by Dave Scaglione on Nov 20, 2015 5:06:00 PM

An Outdoor LED digital sign is usually a significant investment for an operating business and selecting the proper manufacturer is important for the end user of this sign to get the proper return on their investment (ROI). These signs range in price from around $10,000 dollars for a monochrome (single-color) LED monument sign to in excess of $100,000 for a large full color LED pylon sign. Choosing the proper LED electronic message center manufacturer can lead to an aesthetically pleasing sign that will operate flawlessly for the next 10 – 15 years and deliver impressive returns on the investment. 

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Topics: Choosing a Sign, Signs for Small Businesses, LED Displays

Electronic Message Centers: LED Bank Signs

Posted by Electro-Matic on Aug 27, 2015 4:42:00 PM

Electronic Message Centers: LED Bank Signs

More and more banks, financial institutions and credit unions are using electronic message centers. What's the big hype about them? Electronic message centers can now do more than just your average time and temperature. Technology, as we all know, is advancing quickly and so are these signs. Electronic message centers have advanced into personal digital digital billboards, if you will.

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

Can Outdoor LED Signs Really Attract More Business?

Posted by Electro-Matic on Mar 16, 2015 3:48:00 PM

Ever since the 14th century, signs and messages have been used outside of businesses to attract the eyes of passersby and differentiate themselves from surrounding competitors. Whether they’re displaying promotions, new products or services, or next week’s event, businesses have been trying every tactic to generate awareness and bring customers in. Today, outdoor LED signs are used frequently to do just that. The question is, do outdoor LED signs really work? It’s been proven that LED signs can increase business by 15-150% through their unmatched ability to generate awareness, differentiate businesses from competitors, and display customized messages to passersby.

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

10 Effective LED Sign Messaging Examples

Posted by Electro-Matic on Nov 20, 2014 3:25:00 PM

Both outdoor and indoor LED signs can be an effective addition to any business marketing and communication strategy. There are an infinite number of messages that you can communicate through your LED sign to achieve unique purposes and goals. The keys are knowing who you want to reach and for what purpose to create a compelling message. Here are LED sign messaging ideas that you can use to create brand awareness, bring in past customers and attract new ones. 

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

Financing Your LED Sign

Posted by Jesse Cameron on Oct 29, 2014 3:20:00 PM

As a business owner, it can be hard to efficiently allocate your spending so your business sees an adequate return on investment. Having an LED sign can bring in more consumers or clients and build brand awareness, but it can also be an investment that your business isn’t ready for. The good news is that financing an LED sign has never been easier. It allows you to pay or “rent” your LED sign monthly so it’s not one bulk purchase. There are many other benefits to financing or leasing your LED sign.
 

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Topics: Choosing a Sign, Signs for Small Businesses, LED Displays

Mistakes to Avoid With Business LED Signs

Posted by Electro-Matic on Sep 16, 2014 3:01:00 PM

The benefits an eye-catching LED sign can have on your business are unmatched. Business LED signs generate awareness at the most important times of the day and with the most important people, potential customers passing by. However, strategy is necessary to capitalize on these benefits. Here we'll walk you through mistakes to avoid to be make sure you're getting your return on investment.

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

How to Set Your Business Apart with an LED Ticker Sign

Posted by Electro-Matic on Jul 17, 2014 2:46:00 PM

LED ticker signs give you a unique edge above the competition. These small but versitle signs can be entertaining, enlightening and even fun for your visitors. Here are unique ways that an LED ticker sign can set your bar or restaurant apart from the competition:

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

5 Ways Restaurants Can Draw in New Customers With an Outdoor LED Sign

Posted by Electro-Matic on Jun 19, 2014 2:38:00 PM

Restaurants are competing against each other every day to get customers to come come through their doors or drive-thrus. In order to compete, you have to differentiate yourself in some way from the hundreds of other options out there. Utiliizing an eye-catching, outdoor LED sign is one way that you can separate your restaurant in a fast-paced, busy society. Here are 5 ways that an outdoor led sign can set you apart from the competition and help you turn those drive-bys into diners.

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

4 Industries that Could Benefit from Better Signage

Posted by Amy Sorkin on Aug 21, 2013 2:04:00 PM

Restaurant LEDAppropriate signage is essential to nearly every business sector, whether you provide a product, a service, or you are somewhere in the middle. Ensuring your customers, clients, or business partners can find you when they need to can mean the difference of making a sale and losing out to your competitors. But in some industries, visible signage can be far more important than in others. Here are the top 4 industries that can benefit from investing in better signage.

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Topics: Business and Marketing, Signs for Small Businesses, LED Displays

3  Differences Between Indoor LED Displays and Outdoor LED Displays

Posted by Electro-Matic on Jan 16, 2013 11:43:00 AM

LED displays can generally be broken up into two broad categories that will meet the needs of nearly anyone seeking an energy efficient way reaching more people and getting their message across--indoor displays and outdoor displays. But what people often don’t realize is the differences that take place in terms of the manufacturing of these products. Here is a closer look at the differences between the indoor LED displays and outdoor LED displays that we manufacture.

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Topics: LED Technology, Choosing a Sign, Signs for Small Businesses, LED Displays

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