The decision to add an LED sign to your church or school’s property is a great improvement toward connecting with your local community. Research has shown LED signs provide the lowest cost per impression and they’re viewed as a public service rather than a pushy advertising medium. So where do you start? See below for some recommendations on buying LED signs for churches and schools.
Researching LED Signs for Churches and Schools
While researching your LED sign options ahead of time is essential, it’s meant to be ongoing throughout the entire buying process. The internet has become a blessing and a curse as it can fill year head with so much information. Here is a boiled-down version of what your research should contain:
- Finding the right local sign company
- Learning about LED signs
The internet is a great resource to learn about signs, however it is not the best place to actually purchase a sign. Don’t forget about researching LED signs the old fashioned way—drive around town and ask neighboring schools and churches about their sign. Ask to see a demo of an LED display to learn what size, resolution, communication method, and color is right for you.
Finding a Sign Company for Your LED Sign
After thoroughly researching sign companies, your next step is to reach out to a sign company. They are a vital resource when it comes to design, placement, installation, safety, building codes, and permitting. This is no small feat, so using a reputable sign company will save you time and money in the long run. Not sure who to call? Look for a company with years of experience with the type of sign you are trying to buy. Check their website forexamples of projects. Look for reviews online. One major recommendation: do not do it alone. Buying a sign of questionable quality online and handling everything yourself is a big risk.
Budgeting for Your School or Church’s LED Sign
When it comes to budgeting for LED signs for churches or schools, meet with your faculty, PTO, or congregation to discuss how much they can afford to spend on a new LED sign. This will be one of the first questions a sign company will ask in order that they can start the design process. How large do you want your LED sign to be? Do you want color or monochrome? What pixel matrix and resolution do you need? Not sure where to start with that? Reference this sign terminology blog post for help. Don’t forget, this sign will be the face of your property for years to come. Do not sacrifice quality or size—a customer has yet to tell us they wish they chose a smaller size of LED sign.
Comparing LED Signs
As someone who meets with sign companies and customers for demonstrations on a daily basis, the one thing we ask in your decision process is that you pay close attention to the resolution, pixel matrix, brand, and communication method quoted for your LED sign. These will all factor into your level of satisfaction and the price of your sign. If you need to compare multiple quotes, do not automatically gravitate to the lowest price. When it comes to LED signs (and all types of signage), you get what you pay for.
Deciding on an LED sign for churches or school settings doesn’t have to be an impossible task. With the right research and knowledge under your belt, you can make a confident decision about which LED sign is right for you. Download the guide below to access a great guide to buying the right LED sign.