Electro-Matic Visual Blog

 

Customer

The Village of South Rockwood is a local government office in Berlin Charter Township, on the southeast side Michigan.

The Situation

The Village wanted to improve communication with their community through the integration of an LED Sign. The best place for the new LED Sign was in front of their municipal building that is also shared with their local library.

Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

 

Customer

Shirley Vangeloff, owner of Vangeloff Management and an active member of AKFCF (Association of KFC Franchisees), is in charge of 17 KFC franchise locations in the metro Detroit area.

The Situation

Vangeloff Management is in the process of remodeling its restaurants, consistent with corporate KFC directives. They wanted new signage to reflect their new and improved dining and menu experience, that would better attract customers while increasing both unit sales, as well as revenue per sale.

Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

 

Martinaire Aviation is a Texas-based air cargo carrier that has been providing delivery services and plane maintenance services for over 30 years. Their fleet consists of 29 Cessna Cargomaster planes servicing over 40 cities throughout the United States, which includes their facility in Lansing, MI that is located next to the Capital Airport. Pat Jemison, Martinaire’s Director of maintenance, top priority for the facility, is the safety of his crew and providing ideal working conditions. Jemison has a maintenance staff that works around the clock six days a week making sure the Aircrafts are in perfect working condition in the field.

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

Monroe Dodge Chrysler Jeep Ram Superstore, has been a family owned and operated auto dealership since 1966. Since their dealership is located on a busy street, with a lot of traffic, they wanted to take advantage of their location so they decided to explore the process of adding an LED sign to their current signage at the location. A couple of challenge’s they came to face were learning that they had to rezone some of their property to allow for additional signage, as well as wait for the city of Monroe to lift their ban on LED signage.

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

 

Vivio’s Food & Spirits is a sports bar in Warren, MI that features a full bar with world famous Bloody Marys, 26 beers on tap including rotating craft brews, and a menu loaded with home-cooked comfort foods and daily specials.

They were looking to revamp their image, and a better way to showcase their new menu, advertise daily specials, and promote upcoming events/live music that they host on the weekends. At the time, their only way of doing so was to climb a ladder and individually insert each letter to the back lit, changeable sign that was out front.

 

Electro-Matic's full color, 11mm LED Display not only allowed them to better advertise their business and look more professional, but also gave them the ability to update their messaging, and add images/logos to their sign without all of the manual labor. 

 

 

 

"We couldn’t believe the immediate impact the display had on our business. We had customers coming into the bar and telling us, they didn’t even know we were here, even though they may have passed us everyday! It is exactly what we were hoping for and needed out of this new sign."

 

- Steve Alanis, Owner & Beau Johnson, General Manager

 

vivioswarrenmi.com

 

If you would like to learn more about LED Displays and how it can fit into your business visit: visual.electro-matic.com

 

Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

 

The Dow Event Center is an entertainment venue in Saginaw, MI, managed by SMG. The venue hosts a multitude of events. From banquets, to sports, and from conferences to concerts, this venue can support any function for entertaining.

With the Dow center hosting many events, they want to make sure that their customers feel safe entering, and exiting the event they are attending. They started receiving complaints about the parking lot lighting levels, so they started looking into options on how to improve the lighting as well as save on energy as well.

Electro-Matic came in to do a light survey in the parking lot, and the results were the below the foot candle and IES standard. Their current lighting was outdated, and the poles were placed very far apart. The Dow Event Center, SMG and Electro-Matic needed to work together to increase the light levels and decrease the energy usage and obtain safe entrance for customers attending events.

Next Steps:
Electro-Matic had to design, a lighting system using various optic controls to spread the light and reach the IES standards. A photometric design was created and presented to both Saginaw County and the Dow event Center. Once the drawing was approved, the lights were manufactured, permits were pulled and the lights where installed.

Outcome:
The Dow Event Center increased the Foot Candle levels by a third and decreased their energy by two-thirds and the customers now have safe light to attend events. A season ticket holder of the Saginaw Spirt hockey team, was more than impressed with the improvement: “As a season ticket holder, I have never felt safer entering the arena to watch a hockey game with my kids’.
 

If you would like to learn more about LED Lighting and how it can save you money try our ROI calculator or visit our website: visual.electro-matic.com

 

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

 

Harvest Barn Word of Life Church in East Jordan, MI decided that it was time to move on from Incandescent lights and install LED lighting. Electro-Matic Visual , A+ Lighting Solutions, and City Sign Erectors were able to supply and install their new LED lights to cut their energy bill by over 75%.

The significant energy savings comes from Harvest Barn Church removing their previous 108 – 500 Watt incandescent lights and replacing them with 40 high efficient 178 Watt LED lights. This is where LED lighting makes traditional light look silly. LED lighting is able to use significantly less energy, with less fixtures and provide a better quality and brightness of light.

Electro-Matic Visual found A+ Lighting Solutions to be the best fit to supply the lighting fixtures for Harvest Barn Church. After the correct fixtures were chosen, the lights were installed by City Sign Erectors to complete the job.

"A+ Lighting assisted Electro-Matic in finding the best product for the customer - the fixture that was selected provided excellent light with no shadows, reduced the energy use by over 75%, and includes a 10-year warranty, insuring that the customer will not have to think about lighting for many years." – Chad Nienhuis, A+ Lighting Solutions

Not only is Harvest Barn Church going to benefit financially from the future years of energy savings, but they also experienced an outstanding rebate incentive from Michigan Saves and Consumers Energy by switching to LED lighting. Their rebates totaled to be approximately $15,000. Harvest Barn Church may use their rebate money to continue to improve their Church by adding an LED sign in the near future.

 

If you would like to learn more about LED Lighting and how it can save you money try our ROI calculator or visit our website: visual.electro-matic.com

 

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

 

Simply Fresh Market is loaded up with healthy eats. This amazing store sells organic food and produce with excellent quality. Not only does Simply Fresh Market have tons of food and produce, but they also have their own menu of sandwiches and pizza. With such a great product and service offering Simply Fresh Market needed an LED sign to communicate their wide product and service offerings. Electro-Matic Visual and Image 360 of Brighton were able to complete the job with a 11mm Fusion LED display. 

 

After the installation from Image 360 of Brighton and the Fusion LED display from Electro-Matic Visual, Simply Fresh Market was able to see a significant increase in traffic and uplifted sales.

“After we had our new Fusion LED sign installed we saw a 225% increase in business in the first week.” –  Simply Fresh Market

Simply Fresh Market takes full advantage of their full-color 11mm LED Fusion display. They use high engagement content that looks great on their display that attracts the eye of passing traffic. The use their LED sign to promote their newest goods, menu items and any sales that might be going on.

This great 11mm LED display will provide Simply Fresh Market the opportunity to continue to drive more customers through the door for years to come.

 

If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com

Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News

 

Pheasant Run Plaza in Farmington Hills, MI resides on a high traffic street making it an ideal candidate for an LED sign. The plaza has a great balance and is home to several big chain restaurants and other local business and restaurants and made a perfect fit for installing an 16mm Fusion LED display.

Electro-Matic Visual and Image 360 of Brighton made this project become possible. Image 360 approached Electro-Matic Visual for the Pheasant Run Plaza and choose their new Fusion LED sign because of quality, warranty and service. "We decided to use an Electro-Matic Visual LED display because we know that we are getting great service, quality and warranty, that's what keeps us coming back." - Joe Nagel, Image 360 of Brighton

Before the new LED sign was installed, Pheasant Run Plaza had a static sign that could only advertise the name of the plaza. Now with their new Fusion LED Sign from Electro-Matic Visual they can inform the passing traffic about what businesses are actually in the plaza. Not only can they inform what businesses reside there, but they can also promote any weekly specials, deals, or promotions for any given business.

The tenants are also loving the new Fusion LED sign. It gives them an opportunity to advertise their newest products and promote their services at their convenience.

 

“The tenants are really using the sign effectively with good content and because of it they are seeing an increase in customers.” – Joe Nagel, Image 360 of Brighton

 

If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com

Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News