Electro-Matic Visual Blog

 

Martinaire Aviation is a Texas-based air cargo carrier that has been providing delivery services and plane maintenance services for over 30 years. Their fleet consists of 29 Cessna Cargomaster planes servicing over 40 cities throughout the United States, which includes their facility in Lansing, MI that is located next to the Capital Airport. Pat Jemison, Martinaire’s Director of maintenance, top priority for the facility, is the safety of his crew and providing ideal working conditions. Jemison has a maintenance staff that works around the clock six days a week making sure the Aircrafts are in perfect working condition in the field.

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

Monroe Dodge Chrysler Jeep Ram Superstore, has been a family owned and operated auto dealership since 1966. Since their dealership is located on a busy street, with a lot of traffic, they wanted to take advantage of their location so they decided to explore the process of adding an LED sign to their current signage at the location. A couple of challenge’s they came to face were learning that they had to rezone some of their property to allow for additional signage, as well as wait for the city of Monroe to lift their ban on LED signage.

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

 

Vivio’s II food & spirits is a sports bar in Warren, MI that features a full bar with their world famous Bloody Marys, 26 beers on tap with rotating craft brews, as well as a menu loaded with home-cooked comfort foods and daily specials.

When they were looking to revamp their image, showcase their new menu, advertise daily specials, promote upcoming events, and live music on the weekends, they looked into upgrading their sign out front.

Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

 

The Dow Event Center is an entertainment venue in Saginaw, MI, managed by SMG. The venue hosts a multitude of events. From banquets, to sports, and from conferences to concerts, this venue can support any function for entertaining.

With the Dow center hosting many events, they want to make sure that their customers feel safe entering, and exiting the event they are attending. They started receiving complaints about the parking lot lighting levels, so they started looking into options on how to improve the lighting as well as save on energy as well.

Electro-Matic came in to do a light survey in the parking lot, and the results were the below the foot candle and IES standard. Their current lighting was outdated, and the poles were placed very far apart. The Dow Event Center, SMG and Electro-Matic needed to work together to increase the light levels and decrease the energy usage and obtain safe entrance for customers attending events.

Next Steps:
Electro-Matic had to design, a lighting system using various optic controls to spread the light and reach the IES standards. A photometric design was created and presented to both Saginaw County and the Dow event Center. Once the drawing was approved, the lights were manufactured, permits were pulled and the lights where installed.

Outcome:
The Dow Event Center increased the Foot Candle levels by a third and decreased their energy by two-thirds and the customers now have safe light to attend events. A season ticket holder of the Saginaw Spirt hockey team, was more than impressed with the improvement: “As a season ticket holder, I have never felt safer entering the arena to watch a hockey game with my kids’.
 

If you would like to learn more about LED Lighting and how it can save you money try our ROI calculator or visit our website: visual.electro-matic.com

 

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

Purchasing an LED billboard is a big decision that comes with a big price tag. Although LED billboards have the potential to produce a much greater ROI than static billboards, one question that comes up during the buying process is, "What's the lifespan of an LED Billboard?". Typically, the lifespan of an LED Billboard is 100,000 hours or 10-11 years. This lifespan is based on a variety of factors, some that you as a billboard owner can control.

Topics: LED Displays

Deciding whether to purchase an LED billboard can be a big decision. LED billboards can be a huge investment for your company, however can bring in a greater amount of revenue than static billboards. One of the most crucial questions you will have when deciding whether or not to invest in an LED Billboard is "What will be my return on Investment?" Calculating the ROI of your digital billboard will be based on a number of different factors that all contribute to how much you can ultimately charge for ad space and to how many advertisers.

Topics: LED Displays

Billboards, regardless of their style, can be an excellent source of revenue and provide a very attractive return on investment. Deciding between opting for a static billboard or digital billboard can be a difficult choice as the up front costs of a digital billboard are a larger investment than a static billboard. However, digital billboards can help you produce revenue at a much higher rate than static billboards. 

Here are 4 Revenue-Generating Differences Between Static and Digital Billboards

Topics: LED Displays

 

Harvest Barn Word of Life Church in East Jordan, MI decided that it was time to move on from Incandescent lights and install LED lighting. Electro-Matic Visual , A+ Lighting Solutions, and City Sign Erectors were able to supply and install their new LED lights to cut their energy bill by over 75%.

The significant energy savings comes from Harvest Barn Church removing their previous 108 – 500 Watt incandescent lights and replacing them with 40 high efficient 178 Watt LED lights. This is where LED lighting makes traditional light look silly. LED lighting is able to use significantly less energy, with less fixtures and provide a better quality and brightness of light.

Electro-Matic Visual found A+ Lighting Solutions to be the best fit to supply the lighting fixtures for Harvest Barn Church. After the correct fixtures were chosen, the lights were installed by City Sign Erectors to complete the job.

"A+ Lighting assisted Electro-Matic in finding the best product for the customer - the fixture that was selected provided excellent light with no shadows, reduced the energy use by over 75%, and includes a 10-year warranty, insuring that the customer will not have to think about lighting for many years." – Chad Nienhuis, A+ Lighting Solutions

Not only is Harvest Barn Church going to benefit financially from the future years of energy savings, but they also experienced an outstanding rebate incentive from Michigan Saves and Consumers Energy by switching to LED lighting. Their rebates totaled to be approximately $15,000. Harvest Barn Church may use their rebate money to continue to improve their Church by adding an LED sign in the near future.

 

If you would like to learn more about LED Lighting and how it can save you money try our ROI calculator or visit our website: visual.electro-matic.com

 

Topics: Going Green, Electro-Matic Sign News, LED Lighting, News

 

Simply Fresh Market is loaded up with healthy eats. This amazing store sells organic food and produce with excellent quality. Not only does Simply Fresh Market have tons of food and produce, but they also have their own menu of sandwiches and pizza. With such a great product and service offering Simply Fresh Market needed an LED sign to communicate their wide product and service offerings. Electro-Matic Visual and Image 360 of Brighton were able to complete the job with a 11mm Fusion LED display. 

 

After the installation from Image 360 of Brighton and the Fusion LED display from Electro-Matic Visual, Simply Fresh Market was able to see a significant increase in traffic and uplifted sales.

“After we had our new Fusion LED sign installed we saw a 225% increase in business in the first week.” –  Simply Fresh Market

Simply Fresh Market takes full advantage of their full-color 11mm LED Fusion display. They use high engagement content that looks great on their display that attracts the eye of passing traffic. The use their LED sign to promote their newest goods, menu items and any sales that might be going on.

This great 11mm LED display will provide Simply Fresh Market the opportunity to continue to drive more customers through the door for years to come.

 

If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com

Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News

 

Pheasant Run Plaza in Farmington Hills, MI resides on a high traffic street making it an ideal candidate for an LED sign. The plaza has a great balance and is home to several big chain restaurants and other local business and restaurants and made a perfect fit for installing an 16mm Fusion LED display.

Electro-Matic Visual and Image 360 of Brighton made this project become possible. Image 360 approached Electro-Matic Visual for the Pheasant Run Plaza and choose their new Fusion LED sign because of quality, warranty and service. "We decided to use an Electro-Matic Visual LED display because we know that we are getting great service, quality and warranty, that's what keeps us coming back." - Joe Nagel, Image 360 of Brighton

Before the new LED sign was installed, Pheasant Run Plaza had a static sign that could only advertise the name of the plaza. Now with their new Fusion LED Sign from Electro-Matic Visual they can inform the passing traffic about what businesses are actually in the plaza. Not only can they inform what businesses reside there, but they can also promote any weekly specials, deals, or promotions for any given business.

The tenants are also loving the new Fusion LED sign. It gives them an opportunity to advertise their newest products and promote their services at their convenience.

 

“The tenants are really using the sign effectively with good content and because of it they are seeing an increase in customers.” – Joe Nagel, Image 360 of Brighton

 

If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com

Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News