Electro-Matic Visual Blog

Major Impacts LED Lighting Will Have on Your Business

Posted by Electro-Matic on Mar 10, 2021 8:30:37 AM

Brick-and-Mortar retail across the U.S. have been declining as online shopping has skyrocketed over the last 7 years. Shopping centers need to find ways to increase their net operating income to keep properties operational. Energy projects are one of the most effective ways this can be done. But what energy projects have the best rate of return? What is lowest hanging fruit available that will have an immediate impact?

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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, Signs for Small Businesses, Schools and Universities

How LED Signs Can Help Build Your Brand and Community Awareness

Posted by Electro-Matic on Mar 9, 2021 2:38:32 PM

Branding your business is so much more than a snazzy logo and a catchy slogan. Your brand is practically the image of your business and how customers view you. Brands are similar to personalities. They can be bold, likable, serious, boring, clever, etc. Ultimately, brands can repel people or attract them.

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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, Signs for Small Businesses, Schools and Universities

Amp Up your Ad Strategy with Outdoor LED Displays

Posted by Electro-Matic on Jan 18, 2021 3:03:33 PM
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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, Signs for Small Businesses, Schools and Universities

Macomb Group Takes Advantage of High-Traffic Area with new LED Display

Posted by Molly Austin on Dec 17, 2019 11:55:18 AM


The Macomb Group is a leading wholesale distributor of pipe, valves and fittings for the Midwest region and beyond. They have a total of 16 branches located throughout Michigan, Ohio, Indiana, Kentucky, Tennessee, and North Carolina with headquarters in Sterling Heights, Michigan.

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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, LED Displays, News, Professional Services

Breton Travel Maximizes Impact and Readability with New LED Display

Posted by Molly Austin on Oct 31, 2019 12:09:13 PM

Breton Travel, a travel agency specializing in cruise and vacation planning, have been helping clients make beautiful memories for nearly half a century. It was founded in 1973 by Walt and Audrey Lovell, and now has two locations in Grand Rapids ran under the leadership of their son, John Lovell. As Breton Travel’s President, John has continued the level of quality and travel experience clients can rely on. Breton Travel’s well-traveled and experienced family of advisers understand the difference between price and value, and the importance of your time and money. They're the kind of company that will be there for you before, during and after your journey. 

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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, LED Displays, News, Professional Services

$800,000 Skatepark in Detroit gets New LED Outdoor Lighting

Posted by Molly Austin on Sep 19, 2019 3:39:14 PM
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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, LED Lighting, News

Wayne County Parks use LED Displays to Communicate with Customers

Posted by Jesse Cameron on Aug 20, 2019 9:57:30 AM
 
Customer
Wayne County Parks is a division of Wayne County Public Services that is committed to enhancing the quality of life for families and citizens of the 43 communities of Wayne County. It hosts numerous events throughout the year.

Background
One event in particular includes the Lightfest, which takes place at Hines Park. The Lightfest is the Midwest's longest drive-through holiday light display, stretching approximately 4.5 miles, featuring more than 47 giant animated displays, and more than one million lights!
 


Objective

Outside of their website, print, and banners, Wayne County Parks had no way to display news or any other important park information. They wanted a better way to communicate the dates and times of not only their annual Lightfest event, but all of their events year-round.

Solution

The LED Sign chosen from Electro-Matic Visual was actually the same design as one of our trailer demos, but with an additional custom wrap. This allows Wayne County Lightfest the flexibility to put their sign where they want during peak hours, or move its location for different events. For further assistance throughout the year, Electro-Matic provided a permanent 16mm LED sign on the Hines Park premises as well. 

Benefits

The information on the upgraded LED display helped the line to move faster and more efficientlymaking the experience for everyone much more enjoyable. Considering this is a seasonal operation for Wayne County Parks, they are able to transfer the sign to other events in the spring, summer, and early fall.

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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, Electro-Matic Sign News, News

Simply Fresh Uses New LED Sign for Significant Traffic Increase

Posted by Jesse Cameron on Jun 13, 2018 9:43:04 AM
 
Simply Fresh Market is loaded up with healthy eats. This amazing store sells organic food and produce with excellent quality. Not only does Simply Fresh Market have tons of food and produce, but they also have their own menu of sandwiches and pizza. With such a great product and service offering Simply Fresh Market needed an LED sign to communicate their wide product and service offerings. Electro-Matic Visual and Image 360 of Brighton were able to complete the job with a 11mm Fusion LED display. 
 
After the installation from Image 360 of Brighton and the Fusion LED display from Electro-Matic Visual, Simply Fresh Market was able to see a significant increase in traffic and uplifted sales.

“After we had our new Fusion LED sign installed we saw a 225% increase in business in the first week.” –  Simply Fresh Market

Simply Fresh Market takes full advantage of their full-color 11mm LED Fusion display. They use high engagement content that looks great on their display that attracts the eye of passing traffic. The use their LED sign to promote their newest goods, menu items and any sales that might be going on.

This great 11mm LED display will provide Simply Fresh Market the opportunity to continue to drive more customers through the door for years to come.
 
If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com
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Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News

Pheasant Run Plaza Uses New LED Sign to Attract More Customers For Their Tenants

Posted by Jesse Cameron on May 16, 2018 10:40:07 AM
 
Pheasant Run Plaza in Farmington Hills, MI resides on a high traffic street making it an ideal candidate for an LED sign. The plaza has a great balance and is home to several big chain restaurants and other local business and restaurants and made a perfect fit for installing an 16mm Fusion LED display.

Electro-Matic Visual and Image 360 of Brighton made this project become possible. Image 360 approached Electro-Matic Visual for the Pheasant Run Plaza and choose their new Fusion LED sign because of quality, warranty and service. "We decided to use an Electro-Matic Visual LED display because we know that we are getting great service, quality and warranty, that's what keeps us coming back." - Joe Nagel, Image 360 of Brighton

Before the new LED sign was installed, Pheasant Run Plaza had a static sign that could only advertise the name of the plaza. Now with their new Fusion LED Sign from Electro-Matic Visual they can inform the passing traffic about what businesses are actually in the plaza. Not only can they inform what businesses reside there, but they can also promote any weekly specials, deals, or promotions for any given business.

The tenants are also loving the new Fusion LED sign. It gives them an opportunity to advertise their newest products and promote their services at their convenience.
 
“The tenants are really using the sign effectively with good content and because of it they are seeing an increase in customers.” – Joe Nagel, Image 360 of Brighton
 
If you would like to build your own LED sign try out our custom LED sign builder at:  visual.electro-matic.com
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Topics: LED Technology, Electro-Matic LED, Signs for Small Businesses, Electro-Matic Sign News

ACME Sign Brings in Electro-Matic Visual for LED Sign Application

Posted by Jesse Cameron on Apr 10, 2018 3:38:17 PM
 
Blackhawk Bank and Trust of Rock Island, IL was searching for an LED sign to improve their company image, create rapport with their community, and advertise their business offerings in an effective way. ACME Sign and Electro-Matic Visual collaborated and supplied the needed materials and services to accomplish Blackhawk Bank and Trust’s goals.

The 16mm, 60x144, LED display will serve as Blackhawk Bank and Trust’s personal billboard for many years to come. They can now easily communicate with their community on any of their offerings like: eBanking, financial services, loans, credit cards, personal IRA’s, Personal saving accounts, and much more. The new LED sign will give them the exposure they need to connect with their community and drive in more customers.

ACME Sign chose to use an Electro-Matic Visual Fusion electronic message center to complete the project. ACME has chosen to use an Electro-Matic Visual LED Sign in past projects as well. What ACME sign enjoys about Fusion LED Signs from Electro-Matic Visual is the combination of tech support, image, maintenance and response time.

“Working with Electro-Matic Visual over the years we know that we are going to get great Tech Support, quick response times when issues arise, and great image quality on their LED signs. That combination keeps us choosing Electro-Matic Visual.” - Doug Jarvis, ACME Sign

Electro-Matic Visual looks forward to future projects with ACME Sign and providing solutions for more companies like Blackhawk Bank and Trust.
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Topics: LED Technology, Electro-Matic LED, Electro-Matic Visual Solutions, Electro-Matic Sign News, News