Drive down almost any highway in The U.S. and you will eventually see an electronic display sign. Whether they’re on the roadside warning of upcoming construction, road closure, or high in the air, outdoor messaging displays are everywhere. But the digital billboard advertising of today has come a long way since the very first outdoor LED displays.
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How Digital Billboards Enhance Outdoor Advertising
Topics: Business and Marketing, Sign Companies, LED Displays
Lighting Design Ideas to Improve Car Dealership Curb Appeal
The benefits of a well-lit exterior are not at all a mystery. Serving as a deterrent to crime and injury prevention, in addition to offering better visibility and reduced liability, exterior lighting isn’t something most businesses go without. However, you need to provide something more than just bare minimum lighting if you want customers to be able to evaluate your product in effective and desirable light.
This is where parking lot lighting becomes a necessity in enhancing curb appeal for your car dealership.
Topics: Commercial Lighting, LED Lighting
Every sign company needs specific strategies in order to improve sales, brand recognition, and customer experiences. Outlined below are five sales tools for sign companies that every sign company should consider implementing.
Topics: Business and Marketing, Sign Companies, LED Displays
Even though electronic message centers have been around for many years many sign ordinances have not keep up with this technology. This fact can make it a challenge to know if your new LED sign will be permitted or, if it is, what specific rules will apply to the daily operation of it. However there are some tools you can use to get past the bureaucratic obstacles if you are willing to spend some time researching the actual codes. This article will help you learn to navigate LED sign regulations in your community.
Topics: LED Displays
Energy costs are second highest cost in schools' budgets, following personnel costs. With energy costs taking up such a large portion of a school’s budget, it is sensible to upgrade to more energy efficient practices and products. That’s easier said than done, though—where will the funding come from to support these energy efficient upgrades for schools? Despite the long-term savings, and higher quality of school that would result from energy efficient upgrades, it’s challenging for these projects to be approved. Either taxpayers don’t want to pay for the high upfront costs, or there isn’t room in the school’s budget to start the project.
Topics: Going Green, LED Lighting
When is it Time to Replace Your Parking Lot Lights?
An up-to-date parking lot lighting system is essential to having a safe and secure property. While you may have installed good parking lot lights years ago, it’s likely that you need an upgrade if your facility is ten years or older. Outdoor lights—both parking lot and facility lighting—used to concentrate on cosmetic enhancement instead of focusing on providing an area that’s safe to walk and drive in, as well as offer security from crime. The foundation of many lawsuits have been opened due to negligence in inadequate parking lot lighting.
Topics: LED Lighting
The Comprehensive Energy Audit Software Comparison
Why Use Energy Audit Software?
Energy audits are extremely labor intensive, requiring physical walk throughs, large amounts of manual data collection and analysis of energy consumption. In order to do this, usually at least one year of utility bills have to be gathered and analyzed. For seasonality and benchmarking, utility bills dating back multiple years becomes necessary. Collecting, organizing, analyzing, and reporting all this data manually is quite an ordeal, which is why energy auditing software offerings have been developed and are gaining popularity.
Topics: Business and Marketing, ESCOs, LED Lighting
How LED Wireless Lighting Will Reduce Your Operating Expenses
LED Lighting is becoming more popular for auto dealers, manufacturing plants, gas stations, and municipalities. Why? LED Lighting will increase safety, visibility, security and reduce operating cost, all while being virtually no maintenance.
Topics: LED Technology, LED Lighting
How Changing Your LED Lighting in Your Parking Lots Can Make Your Business More Attractive
Ever since the creation of the commercial light bulb in 1869, the world of lighting technology has constantly evolved. One of the biggest changes currently taking place is the transfer of traditional lighting sources, such as metal halide (MH) and high-pressure sodium (HPS), to light-emitting diode (LED) lighting.
Topics: Business and Marketing, LED Lighting
Spring Arbor University chooses Electro-Matic Visual for eye-grabbing Full Color LED Display
Spring Arbor University recently installed a full color LED Display on their campus in Spring Arbor, Michigan. With many schools and universities upgrading to LED Signs, Spring Arbor decided a new EM display was the best route to achieve their goals.
Topics: Business and Marketing, Electro-Matic Sign News, LED Displays