Electro-Matic Visual Blog

When it comes time for your sign company to partner with a sign manufacturer, you'll want to be prepared with helpful questions that will determine which sign manufacturer is best fit for your sign company’s needs. That's why our sales team has put together the top 10 questions to ask sign manufactuers as a sign company.

Every sign company needs specific strategies in order to improve sales, brand recognition, and customer experiences. Outlined below are five sales tools for sign companies that every sign company should consider implementing.

LED Signs (or Electronic Message Centers) are becoming more prevalent than ever. Years ago there were just a handful of amber orange colored signs that read only the time and temperature. Today, they are being used by just about every type of business—billboards, restaurants, schools, and churches are just a few of early adopters of the LED sign technology. It’s obvious that LED signs are here to stay, but why are they becoming so popular? Take a look at these top 10 selling points of LED signs:

Financing options for energy-efficient upgrades and projects have been few and far between the last several decades. However, that is starting to change as of lately. Below you'll discover how you can overcome a lack of budget or present cash to progress with your proposed energy efficiency project. 

Lack of budget is the number one reason energy efficiency projects don’t get approved.

Energy efficiency projects require upfront investments, which many business owners have not budgeted. As a result, many projects don’t move forward due to lack of available capital, despite often-impressive ROIs and short payback periods. 

Why Use Energy Audit Software?

Energy audits are extremely labor intensive, requiring physical walk throughs, large amounts of manual data collection and analysis of energy consumption. In order to do this, usually at least one year of utility bills have to be gathered and analyzed. For seasonality and benchmarking, utility bills dating back multiple years becomes necessary. Collecting, organizing, analyzing, and reporting all this data manually is quite an ordeal, which is why energy auditing software offerings have been developed and are gaining popularity.

Selling energy efficiency should be easy right? Who does not want to save energy and thus save money? Everyone wants to reduce their carbon footprint, and businesses want to save money and improve their profitability. The savings are obvious and the technology is proven. Why, then, are substantial energy projects so hard to get sold and implemented?

Ever since the creation of the commercial light bulb in 1869, the world of lighting technology has constantly evolved. One of the biggest changes currently taking place is the transfer of traditional lighting sources, such as metal halide (MH) and high-pressure sodium (HPS), to light-emitting diode (LED) lighting.

Spring Arbor University recently installed a full color LED Display on their campus in Spring Arbor, Michigan. With many schools and universities upgrading to LED Signs, Spring Arbor decided a new EM display was the best route to achieve their goals. 

The financial business case for large public corporations and smaller private businesses to upgrade their existing lighting systems to LED lighting technology has become so compelling that companies must examine their strategies in this area.

This new full color LED Display from Electro-Matic Visual in Farmington Hills, Michigan is helping Henry Ford OptimEyes in Westland increase their visibility in the area and marketplace by attracting both current and new patients to their location. Henry Ford OptimEyes is a team of highly skilled doctors and health care professionals dedicated to providing the full spectrum of quality eye care for the whole family, and their new display willhelp them become more visible to people driving by.