Electro-Matic Visual Blog

Electro-Matic’s new Fusion electronic message center increases KFC’s sales and revenue

Posted by Electro-Matic on Apr 16, 2019 12:04:07 PM
 
Customer

Shirley Vangeloff, owner of Vangeloff Management and an active member of AKFCF (Association of KFC Franchisees), is in charge of 17 KFC franchise locations in the metro Detroit area.

The Situation

Vangeloff Management is in the process of remodeling its restaurants, consistent with corporate KFC directives. They wanted new signage to reflect their new and improved dining and menu experience, that would better attract customers while increasing both unit sales, as well as revenue per sale.

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Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

Flushing School District saves 17 million with new LED Lighting Upgrade

Posted by Electro-Matic on Apr 16, 2019 9:41:50 AM
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Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

Favorite Metro Food and Spirits Hot Spot Gets LED Sign Upgrade

Posted by Electro-Matic on Dec 10, 2018 5:01:51 PM
 
Vivio’s Food & Spirits is a sports bar in Warren, MI that features a full bar with world famous Bloody Marys, 26 beers on tap including rotating craft brews, and a menu loaded with home-cooked comfort foods and daily specials.

They were looking to revamp their image, and a better way to showcase their new menu, advertise daily specials, and promote upcoming events/live music that they host on the weekends. At the time, their only way of doing so was to climb a ladder and individually insert each letter to the back lit, changeable sign that was out front.
 
Electro-Matic's full color, 11mm LED Display not only allowed them to better advertise their business and look more professional, but also gave them the ability to update their messaging, and add images/logos to their sign without all of the manual labor
 
 
 
"We couldn’t believe the immediate impact the display had on our business. We had customers coming into the bar and telling us, they didn’t even know we were here, even though they may have passed us everyday! It is exactly what we were hoping for and needed out of this new sign."
 
- Steve Alanis, Owner & Beau Johnson, General Manager
 
 
If you would like to learn more about LED Displays and how it can fit into your business visit: visual.electro-matic.com
 
Increase Business Profitability Whitepaper
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Topics: Going Green, Signs for Small Businesses, Electro-Matic Sign News, LED Displays, News

What is the Lifespan of an LED Billboard?

Posted by Electro-Matic on Sep 13, 2018 7:00:00 AM

Purchasing an LED billboard is a big decision that comes with a big price tag. Although LED billboards have the potential to produce a much greater ROI than static billboards, one question that comes up during the buying process is, "What's the lifespan of an LED Billboard?". Typically, the lifespan of an LED Billboard is 100,000 hours or 10-11 years. This lifespan is based on a variety of factors, some that you as a billboard owner can control.

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Topics: LED Displays

How to Calculate ROI of an LED Billboard?

Posted by Jason Sluyter on Aug 30, 2018 10:08:00 AM

Deciding whether to purchase an LED billboard can be a big decision. LED billboards can be a huge investment for your company, however can bring in a greater amount of revenue than static billboards. One of the most crucial questions you will have when deciding whether or not to invest in an LED Billboard is "What will be my return on Investment?" Calculating the ROI of your digital billboard will be based on a number of different factors that all contribute to how much you can ultimately charge for ad space and to how many advertisers.

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Topics: LED Displays

4 Revenue-Generating Differences Between Static and Digital Billboards

Posted by Jason Sluyter on Aug 16, 2018 7:00:00 AM

Billboards, regardless of their style, can be an excellent source of revenue and provide a very attractive return on investment. Deciding between opting for a static billboard or digital billboard can be a difficult choice as the up front costs of a digital billboard are a larger investment than a static billboard. However, digital billboards can help you produce revenue at a much higher rate than static billboards. 

Here are 4 Revenue-Generating Differences Between Static and Digital Billboards

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Topics: LED Displays

4 Ways to Save Time With Digital Signage

Posted by Electro-Matic on Feb 1, 2018 7:39:00 AM

benefits of digital signage

Staying busy is a good thing; it usually means your business is doing well. However, finding time to accomplish small tasks throughout the day becomes difficult, to say the least. There are many ways to save time with digital signage, allowing you to accomplish small tasks during the day faster, and as a result, increase your productivity.

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Topics: LED Displays

7 Call-to-Action Messages for LED Business Signs

Posted by Alan Nicholson on Jun 13, 2017 11:04:00 PM

Signage is a great way to get your message out to potential customers. It is slightly more challenging to figure out how to get potential customers to act. LED Business Signs are used as electronic message centers that can quickly adjust to your most important message, making the your effort a little bit more effective.

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Topics: LED Displays

10 Marketing Ideas for Small Businesses

Posted by Billy Brookhart on May 23, 2017 2:00:00 PM

Every small business has hit a point of stagnation, where you decided to explore the options to expand their market. Whether or not this is your current situation, here are 10 marketing ideas for small business.

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Topics: LED Displays

7 Ways Electro-Matic Programmable LED Signs are Superior

Posted by Jesse Cameron on Feb 9, 2017 2:00:00 PM


Formed in 1969, Electro-Matic has been transforming American industries by supplying automation components and solutions to leading U.S. manufacturers. Electro-Matic has continued to be a leader in emerging technologies and over the past 20 years Electro-Matic Visual Products Group has been a frontrunner in building LED lighting and display applications. Our programmable LED signs and LED lighting that you see around North America, inside and out of retail stores, churches, billboards, municipalities, schools and much more make up the core of who Electro-Matic Visual is today.

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Topics: Marketing, Signs for Small Businesses, LED Displays

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